MadeiraMadeira: Developing Payment and Logistics Solutions

With the DGS solution, the purchase is now carried out in an integrated manner, both in terms of browsing products and payment and logistics.

Thanks to the systems and integrations made by our squads, now the order can be placed on MadeiraMadeira's e-commerce and the payment made at the physical payment terminal with a card - without having to type the number.

The integration with payment methods such as BV Financeira and Pix were crucial to improve the experience of consumers and sellers, who became more competitive. Finally, the automatic freight calculation favored the transparency and speed of deliveries, something that has a great positive impact on the end customer.

MadeiraMadeira's biggest challenge was to provide traction for its internal team to be able to deliver new features, such as new payment methods, for example. There were many support and maintenance requests due to the low reliability of the systems.

If MadeiraMadeira's purpose is to build houses to tell stories, for the past two years DB1's goal has been to be a part of that, developing and delivering innovations, increasing the reliability of services, scaling payment methods and changing lives through technology.

The deliveries included the integration of e-commerce with the Guide Shops, allowing customers to buy products online at physical stores. This integration also made it easier to calculate freight, streamlining MadeiraMadeira's logistics processes.

The 170-square-meter physical spaces offer part of the brand's catalog in decorated environments and, if the customer is interested in any furniture, they can make the purchase online at the store itself, with the help of salespeople.

In addition to the integration, there were two other fronts to optimize customer management and favor the consumer experience. We developed the Product hub, a highly scalable product registration and management application, which streamlined the routine of the MadeiraMadeira team.

Finally, one of the DB1 squads was focused on taking care of customer team payment support, enabling vital payment integrations for the brand, such as integration with BV Financeira and Pix.

The work developed for MadeiraMadeira was carried out by a team of seven people, who divided themselves into squads with the participation of project managers, software developers, business analysts and testers.

Based on agile methodologies, more than 2,000 hours of work were employed with a high level of assertiveness and a low rework rate, which guaranteed deliveries within the agreed deadline.

Marcelo Henrique Colla

Project Manager at DB1 Global Software